Founded in 1968 the Diesel collection evolved to a strong, outgoing and with it brand. The product is more attractive and funky then ever. A person is able to choose from various different styles. You can combine your casual wear with jewelry, shoes, bags and fragrances. The brand has grown from strength to strength.

The beach-wear range is trendy and comfortable. They use simplicity with a dash of finesse for their bikinis. Board shorts in dark colors, co inside with the general trends of the range. Comfortable slip-on shoes, sunglasses and arm bands complete the outfits. The 2011 collection is portrayed as an island of destitute. Brown and blue are the basic colors to the new line. It is fun, playful and practical.

If you want a garment that is different, do not despair. You can select items out of the Black and Gold range. It is classic with a vintage touch. The footwear represents a casual yet chic style.  Accessories are available for male and female. Watches, necklaces, bracelets, hats, belts etc.

Children can purchase designer clothes created especially for kids. Whitewash jeans and graphic T-shirts depict the Rock and Roll theme.  The fabric is echo-friendly, comfortable and light. Sneakers are transformed into a modern design. A palette of fluorescent colors can be seen throughout the range.  Babies can dress in dungarees, fun T-shirts and camouflage shoes.

In general they cater for everyone. There are a variety of options to choose from. They even have a home lifestyle division.  It supplies lights, furniture and textile. Fashion is people and people set the trend.  Everybody wants to be free and young again. Although the brand is only 20 years old, they have spread to over 80 countries.  Renzo Rosso broke the normal trends of the industry. The designs are unconventional and individualistic. People are appointed from all over the world to keep the brand new and refreshing. In total they have plus minus 2198 employees that work for them.

The Diesel collection is a familiar household name. People are comfortable when buying because the products they purchase are quality craftsmanship. The denim production is based in Italy. Milan is the home of the largest store. The rest is out 2sourced to small and medium seized companies for example in 2008

Adidas did a limited addition of jeans for the business. When purchasing Diesel you know you get value for your money.